You might think I’m really reaching as I take the following
tack. But…hear me out! I’m sure you will benefit from the logic of
the metaphor I’m using to make my point.
Just to name a few—there’s Cape Cod; the Cape of Good Hope;
Cabo San Lucas; Cape Morris Jesup. All
these land masses have the same major characteristic. They are an extension of land jutting out
into water. In effect, they lead the
larger land masses behind them right up to the water’s edge.
The connection to my ultimate point is leaders of any
organization are like these jutting masses of land called capes. Leaders, like capes, are charged with leading
the masses behind them up to the water’s edge.
For my purposes, the water’s edge is a metaphor for
leadership vision. Vision…that
inspirational “thing” the organizational leader has to help her or his
followers commit to and ultimately achieve.
Here can be the pivotal problem for too many leaders. They don’t understand what it takes to
develop a vision that inspires others to pursue it.
It’s understandable there is this struggle for many
leaders. Let’s face it…a vision toward
which an organization should aspire can seem very nebulous. People generally don’t respond well to
nebulous things…they need clarity!
There is a solution to this challenge. It takes converting the word, cape, into an
acronym: C.A.P.E.
Following the four-step process outlined through the
C.A.P.E. acronym will result in clarity of vision and inspiration for all
concerned to achieve it.
CREATE
First the leader must
have the inspiration to create
a vision for the organization’s future.
The vision needs to be captured in writing. It should portray the way the organization
will look three to five years into the future.
The vision is the picture of the interim destination of the
organization. The vision statement
should be very succinct—maybe two to five sentences at most.
The vision is not the strategic plan for the
organization. It is the interim
destination that will be reached through developing and following a related
strategic plan.
ARTICULATE
Next the leader must articulate the vision, so all concerned can understand it and its relevance to
their futures.
The challenge in fulfilling this aspect of vision is to
resist telling people what the vision is.
The emphasis needs to be on “touching” the people with the vision. By that I mean, they must feel the vision not
just see it.
Putting that another way, you can’t tell people to be
motivated to achieve the organization’s vision.
They need to be touched through the inspirational articulation of the
vision by the leader.
When touched in this way, the vision becomes theirs as well
as that of the organization.
POSSESS
This next step—possess—helps (among other things) in meeting
the requirements for the articulation step of the acronym.
If the vision is to be realized, the leader must
passionately possess the responsibility to get everybody in the organization
onboard and sailing on the same heading.
No vision can be realized unless there is a leader who is
possessed with reaching it. Consider the
Cape of Good Hope to reinforce that point.
This is a picture I shot a few years ago when standing at
that magnificent point of the African Continent.
Look at the passion in the meeting of the shore of the Cape
with the Atlantic Ocean. This is exactly
the kind of passion a leader must possess
in defending and ultimately achieving the organization’s vision.
EXECUTE
The final letter in the acronym is “E” for execute.
None of the rest of the words in the C.A.P.E acronym will
serve to reach the vision unless somebody does something.
Yes, the people in the organization must do their part. They must act on the tactics and action steps
contained in the strategic plan for achieving the vision.
However, the leader must execute on a totally different
level. S/he must persistently,
relentlessly, passionately, enthusiastically repeat the four steps in the
acronym until the vision is realized!
There you have it…4 valuable steps to realize your vision
for more success. You could say acting
on those four steps requires you to become a “caped crusader.”
Come on! Humor
me! Ya’ gotta’ admit the pun makes a
valid point and one I hope helps you remember what it takes to be a visionary
leader. ☺
How does the acronym, C.A.P.E., help you
in developing a vision for your business or your life?
Please share your
thoughts by commenting below.
And…please forward this information to others by following the social
media share link at the top or bottom of this post.
Thank
you.
Comments
Post a Comment